Project Brief: (The Power of the Image)
Assessment criteria-
UNIT 2 History of Art/Design
UNIT 4 Ideas and Concepts
UNIT 5 Visual Communication
Images can affect people’s points of view.
Images throughout history have been used to force and persuade, shock and educate, sell and attract everything thrown at us.

You now have to develop and research independently to create a piece of work that openly engages with a particular social debate (i.e. racism, equality, sexism, exploitation, stereotypes etc.) that you feel affects the way people view the world and that you could also feel strongly about.

The work, which can be developed in any media (i.e. painting, drawing, photography, graphics, 3D, IT, film/video, sound piece etc.), should be thoroughly researched (as have the other projects) enabling you to deliver a
5-10min presentation to the group about your chosen subject matter and displaying your final outcome/s, within the gallery space.

Use the basic initial ideas you have developed- based upon how we have read images throughout society/history- use this prior knowledge to create a sophisticated outcome.

This will be another project where you can start to create your own ideas, independent thinking and even a theme to work to.
By now you should have an idea of how to create a successful project- think about developing ideas and researching themes/artists who link to your own ideas. Remember to review the Assessment Criteria to see what you will be marked upon (you will need to COMMUNICATE your ideas and make your IDEAS key and original to the project).

Think about planning your project out before starting it. If you plan to create an ambitious outcome- you may need to plan back from the final deadline to have it produced (i.e. sound, video, film etc).






